About rebuildingsociety.com
We are a pioneering, FCA-authorised lending platform that empowers businesses to grow by connecting them directly with investors. Since 2012, we’ve been at the forefront of the alternative finance revolution, helping UK SMEs access vital funding and allowing investors to earn attractive returns. We’re a tight-knit, ambitious team building the future of finance – and we need a Marketing Manager to lead our next chapter of growth.
The Opportunity
This is not just a marketing role; it’s a pivotal leadership position. As our first dedicated Marketing Manager, you will own the entire marketing strategy and execution. You’ll be responsible for building our brand, generating high-quality leads for both borrowers and investors, and optimising our customer journey from first click to funded deal. You’ll report directly to the CEO and have the autonomy to shape the function, with a clear path to Head of Marketing as we scale.
Work Location: Leeds-based, with flexible home working
KEY DUTIES
- Strategy & Leadership: Develop and execute a data-driven, multi-channel marketing strategy aligned with our business goals (borrower acquisition, investor recruitment, and brand authority).
- Campaign Management: Plan and run integrated campaigns across content, SEO, PPC, email, social media (LinkedIn, Twitter/X), and PR.
- Content & SEO: Oversee the creation of compelling content (blog posts, guides, case studies, videos) that establishes us as a thought leader and drives organic traffic.
- Performance Marketing: Manage and optimise digital advertising budgets (primarily Google Ads, LinkedIn) to achieve cost-effective customer acquisition.
- Lead Nurturing: Build and automate sophisticated email nurture sequences to convert leads into active borrowers and investors.
- Analytics & Reporting: Track, measure, and report on all KPIs (CAC, LTV, conversion rates, web traffic) using Google Analytics, CRM data, and other tools. Use insights to constantly improve performance.
- Brand & Community: Strengthen our brand presence within the fintech, SME, and investment communities.
IDEAL CANDIDATE PROFILE
- A hands-on marketing all-rounder with 4+ years of experience, ideally within B2B, fintech, SaaS, or a fast-paced startup/scale-up environment.
- You have a proven track record of creating and executing marketing strategies that directly impact pipeline and revenue.
- You’re analytically minded, fluent in marketing analytics tools, and make decisions based on data, not gut feel.
- You’re an excellent writer and communicator, able to distil complex financial concepts into clear, compelling, and compliant messaging.
- You’re a self-starter who thrives on autonomy. You can plan strategically, but are also willing to roll up your sleeves and execute.
- Familiarity with SEO, content management systems, email marketing platforms (e.g., Mailchimp), and social media scheduling tools is essential.
- A keen interest in fintech, small business finance, or investing is a huge plus.
Why Join Us?
- Make a Real Impact: Your work will directly influence the growth of the platform and help real UK businesses succeed.
- Autonomy & Ownership: You will define the marketing function. Your ideas will be heard and acted upon.
- Growth Potential: This is a ground-floor leadership role with a clear path to senior management.
- Great Team & Culture: Collaborative, supportive, and based in the heart of Leeds’ vibrant business community.
- Hybrid Flexibility: We value output over presence, offering a flexible hybrid working model.
Ready to Rebuild Marketing with Us?
If you’re a strategic marketer who loves turning data into growth, we want to hear from you.
Please send your CV and a brief cover letter (or a link to your LinkedIn profile) explaining why you’re the perfect fit for rebuildingsociety.com and how you would approach your first 90 days.
Work Hours: FT, or PT with at least 25 hr/week
